Wednesday, 1 November 2017

Digital Marketing and Its Modules

Digital Marketing-

Digital marketing is an umbrella term for all of your online marketing efforts.
Digital Marketing is used to promote website,services and products online. 
Businesses leverage digital channels such as Google search, social media, 
email, and their websites to connect with their current and prospective customers.

Modules of Digital Marketing-

  •  Content Marketing
  •  Search Engine Optimization
  •  Social Media Optimization
  •  Email Marketing
  •  Mobile Marketing

Content Marketing-  Content marketing is the marketing in which one focuses on creating and distributing valuable content to attract the target audience and to drive profitable customer action

Search Engine Optimization- SEO is the process of getting traffic from organic result. Or SEO is used to improve the visibility of the website or web page in a web search engine.

Social Media Optimization-SMO is the process of increasing the awareness/ popularity of the brand, goods & services among people using social media like; Facebook, Instagram, Pinterest etc.

Email Marketing-Email marketing refers to the email sent to the customers to develop relationships with them.

Mobile Marketing- Mobile marketing is multi-channel online marketing technique focused at reaching a specific audience on their smart phone, tablets, or any other related devices through websites, E mail, SMS and MMS, social media or mobile applications

AJ Corporate Services Pvt. Ltd. provides the Digital Marketing service to increase the reach of people towards your brand.

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